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Baby in a soft knit sleep sack resting on a cream blanket, NIINY nursery essentials
For little ones, 0–24 months

Made for your baby’s softest beginnings.

Clothing, feeding, nursery and everyday essentials for their first two years.

Shop Essentials Shop by Age

Everything baby, by NIINY

Find essentials for every little stage.

New Arrivals Bodysuits Sleepsuits Feeding Diapering Strollers Car Seats Cribs & Cots First Toys Bath & Care Diaper Bags High Chairs

Sweet dreams start here

Calm, practical bedtime essentials for little sleepers.

BassinetsSleep NestsCot SheetsBlanketsCribsMattresses
NIINY CloudNest Bedside Bassinet
NIINY SLEEP
NIINY CloudNest Bedside Bassinet
Coming soon
NIINY DreamSoft Baby Nest
NIINY SLEEP
NIINY DreamSoft Baby Nest
Coming soon
NIINY CottonCloud Fitted Sheet
NIINY SLEEP
NIINY CottonCloud Fitted Sheet
Coming soon
NIINY Snuggle Knit Baby Blanket
NIINY SLEEP
NIINY Snuggle Knit Baby Blanket
Coming soon

Ready for every little journey.

Strollers, car seats and carriers built for life on the move.

StrollersInfant Car SeatsBaby CarriersTravel CotsTravel Accessories
NIINY MiniGo Stroller
NIINY MOVE
NIINY MiniGo Stroller
NIINY SafeRide Infant Seat
NIINY MOVE
NIINY SafeRide Infant Seat
NIINY Hug Baby Carrier
NIINY MOVE
NIINY Hug Baby Carrier
NIINY TravelNest
NIINY MOVE
NIINY TravelNest

Small routines. Better days.

Everyday feeding essentials for little ones.

Feeding BottlesTeatsBreastfeeding & CareSterilisersWarmersFeeding Accessories
NIINY FEED
NIINY FirstSip Feeding Set
PKR 6,999
NIINY PureFlow Teats
NIINY FEED
NIINY PureFlow Teats
Coming soon
NIINY GentleWarm Bottle Warmer
NIINY FEED
NIINY GentleWarm Bottle Warmer
Coming soon
NIINY CleanCycle Steriliser
NIINY FEED
NIINY CleanCycle Steriliser
Coming soon

Build their first little room.

A calm, coordinated nursery from crib to keepsake.

Cribs & CotsBassinetsMattressesBeddingBlanketsNursery Storage
NIINY LullaCrib Convertible Cot
NIINY NURSERY
NIINY LullaCrib Convertible Cot
Coming soon
NIINY CloudNest Bedside Bassinet
NIINY NURSERY
NIINY CloudNest Bedside Bassinet
Coming soon
NIINY SoftRest Mattress
NIINY NURSERY
NIINY SoftRest Mattress
Coming soon
NIINY DreamSet Bedding
NIINY NURSERY
NIINY DreamSet Bedding
Coming soon

Everyday care made easier.

Essentials for changes, clean-ups and days out.

Diaper Bags Diapers Baby Wipes Rash Care Changing Mats Diaper Bins
Quilted Diaper Bag
Diaper Bags
Keep everyday essentials together.
Coming soon
Premium Diapers & Wipes
Diapers & Wipes
For everyday changes and clean-ups.
Coming soon
Changing Mats & Rash Care
Changing Essentials
For your little one’s changing routine.
Coming soon
Modern Diaper Bins
Diaper Bins
Keep used diapers neatly contained.
Coming soon

Bath, care & safety

Essentials for bath time and everyday care.

Towels & Robes Grooming Potty Training Bathtubs Baby Skincare Home Safety
Hooded baby towels and a hooded bathrobe on a wooden bench
Hooded Towels & Robes
For cosy moments after bath time.
Baby grooming tools on a tray, including a soft hairbrush, comb and nail scissors
Grooming Essentials
Little tools for everyday grooming.
Coming soon
Cream baby bathtub with a folded towel and a rubber duck
Baby Bathtubs
For your little one’s bath-time routine.
Coming soon
Baby skincare bottles and home-safety socket covers on a nursery dresser
Baby Skincare & Home Safety
Explore everyday care and home essentials.

Play, move & discover

Explore playtime essentials for growing little ones.

Play Mats Bouncers Rockers Swings Walkers First Toys
Padded round play mat with an arch holding hanging cloud, star, leaf and ring toys
NIINY CloudPlay Activity Mat
A little space for play and discovery.
Coming soon
Quilted neutral baby bouncer seat with a harness on a low frame
NIINY NestBounce Baby Bouncer
For little moments together.
Coming soon
Wooden push-along walker with a top handle, activity panel with gears and sliders, and four wheels
NIINY StepSoft Walker
Explore our push-along activity walker.
Coming soon
Plush bunny with a wooden stacking ring tower, blocks, rattles and a textured ball
NIINY FirstJoy Toy Set
Little discoveries for playtime.
Coming soon

Soft pieces for growing days.

Everyday NIINY babywear, designed to work together.

BodysuitsSleepsuitsSetsTopsBottomsRompersNewborn Essentials
NIINY CottonCloud 2-pack: a cream long-sleeve bodysuit with a bear face and a blue long-sleeve bodysuit with a white cloud print
NIINY BABYWEAR
NIINY CottonCloud Bodysuits
PKR 4,999
Pale blue zip-up footed baby sleepsuit beside a plush bunny
NIINY BABYWEAR
NIINY SoftKnit Sleepsuit
Coming soon
Cream knitted baby romper with a front pocket and wooden buttons
NIINY BABYWEAR
NIINY FirstSteps Romper
Coming soon
Gift box with a leaf-print muslin wrap, knotted hat, mittens and a cream top
NIINY BABYWEAR
NIINY Newborn Welcome Set
Coming soon

First
Moments

Explore our available newborn essentials.

SHOP NEWBORN →

NIINY Starter Bundles

A complete start, curated by NIINY.

NIINY STARTER BUNDLE

NIINY Newborn Welcome Box

Bodysuit, sleepsuit, swaddle, bib & a baby care essential — everything to bring baby home.

Shop the Bundle →
NIINY Newborn Welcome Box
NIINY STARTER BUNDLE

NIINY First Feeding Kit

Bottles, cleaning brush, bibs, feeding storage & sterilising accessories in one kit.

Shop the Bundle →
NIINY First Feeding Kit
Thoughtfully curated
For life’s first moments
Beautifully packaged
More
Than Just
Baby Products
Happy
Little
Beginnings
OUR PROMISE

Why NIINY?

Instead of choosing between dozens of unrelated labels, NIINY gives parents one trusted baby brand across clothing, feeding, nursery, care and travel.

One baby brand. One consistent experience.
Coordinated Colours

A consistent, beautiful palette across every category.

Consistent Packaging

Every NIINY box feels the same, right from delivery.

Clear Age Guidance

Every product is labelled for the right stage.

Designed to Work Together

Clothing, feeding, nursery and travel — made as one system.


Loved
by Parents
Little
Essentials
Big Happiness
PARENT FAVOURITES

NIINY Parent Favourites

Handpicked essentials that parents love — for happier, easier everyday moments.

NIINY CottonCloud Bodysuits
NIINY COLLECTION
NIINY CottonCloud Bodysuits
Soft, breathable & made for all-day comfort.
PKR 4,999Add to Bag
NIINY FirstSip Feeding Set
NIINY COLLECTION
NIINY FirstSip Feeding Set
Everything your little one needs for happy mealtimes.
PKR 6,999Add to Bag
NIINY MiniGo Compact Stroller
NIINY COLLECTION
NIINY MiniGo Compact Stroller
Travel light, explore more — perfect for every adventure.
PKR 52,999Add to Bag
NIINY Gentle Days Bath & Care Kit
NIINY COLLECTION
NIINY Gentle Days Bath & Care Kit
Mild, safe & gentle care for delicate skin.
PKR 8,999Add to Bag
Little
Things
Big Happiness
Happy
Parents
Happy Kids
OUR PROMISE

A Safer, Happier Tomorrow

More than products — peace of mind for every parent.

NIINY Quality Control
Every product carefully checked for safety, durability and your child’s comfort.
Secure Checkout
Your payment details are always protected.
Easy Returns
Hassle-free returns on eligible items.
Fast Delivery Across Pakistan
Reliable and timely delivery, so happiness reaches you faster.
Little
Moments
Big Happiness
Grow
Explore
Be Happy
STAY CONNECTED

Little Updates
for Big Moments

Be the first to know about new arrivals, special offers and parenting tips from NIINY.

New Arrivals
Exclusive Offers
Parenting Tips
NIINY - the baby shop

One baby brand. Everything for their first little years.

Call / WhatsApp: +92 333 3333775

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